So, if you compress the images before uploading them on your webpages (try to keep them under 100 KB), then it will effectively reduce the page size and thus your page load time.Diagram of How Lighthouse Works – Source: Google So here we would like to suggest a quick win that can help your pages load faster: compress the images.įor most websites, images usually take up a major part of the page’s size and create a slower load speed. However, most of these technical implementations can take a lot of time to carry out. PageSpeed Insights provides many useful technical suggestions for you to improve your page speed. A quick win to improve your page speed: compress images It lists suggestions that can help your page load faster with estimations on how much faster the page will load if the improvement is implemented. Opportunities is a section that you definitely do not want to miss. Origin Summary aggregates performance data for the whole domain, so that you can understand the average load speed of your whole website by viewing these figures. Under the Field Data tab, there is a button labeled Show Origin Summary. If field data is available, you should prioritize using these figures to examine your page speed. For lab data, as its name implies, the figure is collected within a controlled testing environment.
Field data is collected from real Google Chrome users, indicating the real load time that is experienced by them. When PageSpeed Insights presents data about page speed, it are spilt into two groups: field data and lab data.
Remember to check both the mobile and desktop reports with the buttons on the top left.
#Google pagespeed insights how to#
So it’s time to start evaluating your page speed with PageSpeed Insights.Īfter entering the URL of your website into PageSpeed Insights, the tool will return a results page with a score that summarizes your page’s performance on load speed, along with detailed figures about the page load time, and suggestions on how to improve the page speed. Now we all know how page speed can affect your website ranking and user experience. Use Google PageSpeed Insights to evaluate your page speed If the page load time is 7 seconds, users would only view 3.7 pages on average. If the page load time is 2 seconds, users would view 8.9 pages of the site on average. The research shows that for every 2 seconds of delay in page load time makes a user exit your site 3 pages earlier. Page speed significantly affects the number of pages viewed by visitors. The slower the page speed of the first page, the greater the number of people who only visit one page of the site: Page Load Time The results demonstrate that bounce rate (percentage of visitors who only visit one page of the website and then leave) increases when the page speed is slow. This is also a solid reason why you should care about your website’s load speed.Ī study conducted by Section shows how a long load time can discourage visitors to stay and visit more pages on a website. Google doesn’t like webpages that load slowly as that affects user experience on your site site. Page speed has a huge impact on user experience Therefore, if your website (page load speed) is slow, then your ranking on Google SERPs will suffer. In 2018, Google rolled out the “Speed Update” and stated that “page speed will be a ranking factor for mobile searches” too. In 2010, Google announced that they are “including a new signal in our search ranking algorithms: site speed”. This question is much easier to answer-that’s because Google explicitly treats page speed as a ranking factor for SERPs. This metric is useful as it can truly demonstrate how fast the page responds to human users. FCP is a metric that marks the time at which the first text or image of the webpage is visible to users. In PageSpeed Insights, Google displays the First Contentful Paint (FCP) at the top of the report to indicate how fast a webpage loads. But don’t worry, let’s focus on what Google chooses to highlight. How do we measure the load speed of a webpage then? The answer is actually not as straightforward as you may think, as there are a few different ways to define the page load time. Don’t get confused with site speed, as page speed indicates only the amount of time that it takes for an individual page to load-and different pages on your website can load faster or slower than others. When we talk about page speed, we mean how long it takes for a page on your website to load. But why should we care about page speed in SEO? How does it affect our website’s rankings? In this article, we answer these questions as well as provide a guide on using PageSpeed Insights and share a simple trick that can help improve your page speed.
0 kommentar(er)
